SHADES ALK #4R 60 ml

Redken Shades EQ ALK: Harnessing Alkaline Color with Iconic Shine Enhance the coloring experience in your salon with Shades EQ ALK, the cutting-edge semi-permanent alkaline liquid cream color from Redken. This formulation caters to individuals looking for exceptional coverage and effective lightening while maintaining the integrity of hair health. Free from ammonia, this alkaline color boasts remarkable flexibility, enabling gentle lightening and flawless gray blending, resulting in a vivid finish. The innovative technology not only alters the hue but also transforms the hair’s texture and shine, making it appear healthier and more moisturized right from the first application. Key Features and Advantages: - Excellent Coverage: Achieves up to 75% coverage of gray hair, perfect for clients aiming to discreetly hide white strands. - Lightening Capability: Enables a lightening effect of one shade, providing a versatility that traditional acidic dyes lack. - Superior Hydration: Infused with 14% Hydromagnetic Complex, this formulation locks in moisture for a reflective shine. - Long-Lasting Results: Maintain vibrant, true-to-tone color for as long as 8 weeks. - Ammonia-Free Composition: Protects both the hair and scalp’s health, ensuring a pleasant experience without harsh smells. Formulation and Technology: Redken has refined this product with a philosophy of “Only essential ingredients,” streamlining the formula for optimal effectiveness: - Liquid Cream Consistency: Merges the convenient application of a liquid with the accuracy of a cream for even coverage. - Enhanced Performance: Specifically designed to interact with pigments directly, guaranteeing reliable outcomes and superior hair condition. Application Guidelines (For Professionals): For optimal results with Shades EQ ALK (EAN: 3474637332631), adhere to Redken's technical recommendations: - Mixing: Combine in a 1:1 ratio with the brand’s designated oxidant. - Application: Can be used on either dry or damp hair based on the desired effect, with a formula that applies easily via bottle or brush. - Processing Time: Stick to the recommended exposure times by the brand to ensure effective gray coverage and tone lift. - Rinse: Thoroughly rinse the hair, then follow with your preferred Redken shampoo and treatment to lock in the color.